Google Ads and campaigns
Media spend without measurement is a gamble.
We plan and run paid media campaigns on Google and on whichever other channels your customer actually uses. The channel changes from project to project; what does not change is the requirement to know what every real invested brought back.
The part that moves results the most is usually invisible: conversion tracking set up properly, a well-defined audience, and a landing page that holds up the promise the ad made. That's where we start.
What's included
- Keyword research and search intent mapping
- Campaign, ad group and audience structure
- Ad copywriting and variations for testing
- Conversion setup and integration with the website
- Budget and bid management through the month
- Landing page testing alongside the web team
- Regular reporting with interpretation, not just numbers
How we run it
- Audit of the existing account, when there's history
- Defining the business goal and the metric that represents it
- Building structure and tracking before any budget goes live
- Controlled start, reviewed weekly
- Continuous optimisation: budget, keywords, audience, creative, page
Frequently asked questions
What's the minimum media budget?
It depends on the sector, auction competition and the goal. We agree on a range that allows learning from data rather than merely spending — and that conversation happens before any proposal.
How is the media budget paid?
The media investment is paid to Beezy, which then pays the platforms. Media and management amounts are defined and presented in the proposal, so it is clear how much goes to advertising and how much to the work.
How soon do results show up?
Search campaigns usually bring qualified traffic within days, but a stable cost per result requires a learning cycle. We treat the first weeks as calibration, and we say so upfront.
Other disciplines
- Web developmentFast, accessible websites and web apps, built to rank.
- Digital marketing and performancePresence built to generate demand, not just motion.
- DesignIdentity and interfaces that communicate before they're read.
- Digital strategy and ongoing supportClear priorities, measurement in place and constant review.
Shall we talk about your case?
Describe the situation in a few lines. What comes back is an initial read, not a generic quote.
or write to atendimento@beezydigital.com.br